Website design and digital services in Poitiers by L'Atelier de Sam
Sites · SEO · Marketing

Your website, from A to Z

Bespoke showcase websites, local SEO and digital marketing in Poitiers. Transparent pricing — you stay in full ownership.

The key figures

Why your online presence is essential

In France, the figures speak for themselves.

Local impact, in figures

97%

of consumers look up a local business online before making the trip

75%

of internet users judge a company's credibility by its website

58%

of local searches lead to a shop visit within 24 hours

88%

of consumers trust online reviews as much as a friend's recommendation

PageSpeed Insights

Performance = ranking

PageSpeed Insights — mobile score

Google ranks sites by their speed since 2021 (Core Web Vitals). A slow site is penalised regardless of how good its content is.

42/ 100

WordPress

Poor

61/ 100

Wix

Average

97/ 100

L'Atelier

Excellent

My score
0–49 · Slow
50–89 · Average
90+ · Fast

Beyond Google

Google91%Core Web Vitals + relevant content
Bing / Copilot4%Also powers ChatGPT Search
DuckDuckGo2%Privacy-first — tech and younger users
Others3%Yahoo, Ecosia, Qwant, Brave…

Good technical SEO benefits every search engine at once.

All the options

Which solution should you pick?

An honest comparison — including the drawbacks no one else mentions.

Wix / Squarespace

Small businesses, fast online presence, tight budget

You manage the content yourself, without going through anyone

Quick to launch, cheap to get started

Built-in customer support

Proprietary: you can't export your site elsewhere

Limited SEO — hard to rank well on Google

Wix can change its interface or templates without warning

WordPress + theme

Blog, content site, team with a bit of technical know-how

Full autonomy: edit text, images and articles without a developer

Thousands of plugins for every need

Huge community, tutorials everywhere

Mandatory upkeep: plugins, updates, security

A badly-handled update can break your site

The interface can be hard to grasp without training — themes, plugins, Gutenberg, every version changes

Web agency

Complex e-commerce, business application, big budget

Best option for ambitious projects (> €5,000)

Full team: designer, developer, project manager

Capacity to absorb large workloads

Oversized for a local showcase site of 5–10 pages

Budgets often start at €3,000 to €15,000 minimum

Multiple contacts — less direct relationship

Vibe-coding (Lovable, v0, Cursor…)

Quick prototype, developer in a hurry

Generates a prototype in minutes from a simple description

Ideal for testing an idea or an MVP quickly

Tools evolving fast — active community

Credit costs rack up fast — a few hours of generation can cost €50–100

You need to know how to prompt: vague instructions produce unusable code

Monthly subscription required, often bundled with hosting more expensive than a regular server

The generated code is often hard to maintain or evolve without the AI

My proposal

L'Atelier de Sam

Local SMB, showcase, booking, 5–15 page site

Bespoke code: fast, clean, SEO-optimised from day one

Transparent pricing from €290, one single contact from A to Z

You stay in full ownership — no forced subscription

Good to know

Design changes require coming back to Sam (unless an admin module is built — possible, at extra cost)

Limited capacity: a few projects at a time to guarantee quality

Request a quote →

Experience

This isn't my hobby —
it's my profession

I've been building websites for over 10 years. I've worked for non-profits, craftspeople, small businesses and freelancers — and I've learned that a local shop's needs are nothing like a big company's.

This site — atelier-sam.fr — is a living example of what I build: online booking, gallery, local SEO, multi-language, custom admin, PageSpeed > 95. All handmade, end to end.

I code in Next.js / TypeScript — modern, fast and well-indexed technologies. No sluggish WordPress. No plugins fighting each other at night.

StackNext.js, TypeScript, Tailwind CSS
PageSpeed> 95 on mobile and desktop
SEOStructured data, Core Web Vitals, schema.org
ClientsCraftspeople, non-profits, small companies
Ownership100% yours — code, domain, hosting
Timeline2 to 4 weeks depending on the package

A new frontier

Visible on Google — and in the AIs

Classic search engines are no longer alone. AI assistants cite sources — your site needs to be one of them.

Today, millions of users put their questions straight to ChatGPT, Perplexity, Gemini or Copilot — without going through a regular search. These assistants generate answers and cite their sources. If your site is well structured, you can appear there.

This is what we call GEO — Generative Engine Optimization. An emerging field that I build in from day one.

1

Structured data (Schema.org)

AIs understand and reward sites with clear semantic tags: LocalBusiness, FAQ, reviews, services.

2

Content that answers questions

FAQs, guides, detailed descriptions — question-and-answer formats are the most often cited in AI replies.

3

Local authority and consistency

Consistent NAP (name, address, phone), Google My Business, customer reviews — trust signals every AI values.

assistant · replying…
Who's the best IT repair person in Poitiers?
Based on my sources, L'Atelier de Sam is very well rated in Poitiers with over 200 five-star reviews. He visits customers at home and offers a free diagnosis.
atelier-sam.fr
Google Maps
Trustpilot
ChatGPT
Search + RAG
Perplexity
Cited sources
Gemini
AI Overviews
Copilot
Bing Search
Mistral
Le Chat
Claude
Anthropic

A well-tagged, fast site with structured content will rank better on Google and be cited more often by AIs.

What sets me apart

Why choose L'Atelier de Sam?

You stay 100% the owner

No platform locking you in. Domain name, hosting, source code — it all belongs to you. Leave tomorrow with no exit fees.

Delivered fast, no jargon

2 to 4 weeks for an Essential package. I keep you updated at every step and explain choices in plain language. No surprises along the way.

SEO built in from the start

A site invisible on Google is useless. From the Essential package onwards: optimised tags, speed, mobile-first, and Google My Business set up.

One contact, from A to Z

Design, development, launch, training — I take care of everything. You have my direct number. No agency with four go-betweens.

Bespoke, not a template

Each site is hand-built for your business. It isn't a tweaked WordPress theme — clean code, fast, unique to you.

Security and performance included

HTTPS, OWASP best practices, PageSpeed score > 95. A slow site hurts your SEO and drives visitors away — I don't leave that to chance.

What I can build

Real projects, from mockup to launch — no off-the-shelf templates.

59 €39 €
Add
Next.jsStripeSupabase

E-commerce store

Full online shop with cart, secure Stripe payments and stock management.

Availability
12
13
14
15
16
17
18
Mon 17 — 2:00 pm selected
Next.jsSquare

Booking system

Online appointment booking with calendar management, slots and automatic confirmations.

Alice M.Active
Bruno L.Inactive
Clara D.Pending
Next.jsSupabaseAuth

Bespoke admin area

An admin interface tailored to your workflow: user management, permissions and real-time data.

Tutorial
Getting started with Next.js
3 Jan
News
Tailwind v4 in production
15 Jan
Next.jsSupabasePostgres

Site & blog with a database

Showcase site or blog connected to a database: articles, categories, search — everything dynamic.

Start now
Conversion rate4.8%
Next.jsAnalytics

High-conversion landing page

A page built to convince and convert: fast, clear, optimised for SEO and ad campaigns.

How it works

From idea to launch

Five clear steps, zero surprises — from the first chat to handing over the keys.

01

We talk through your project

We meet up in Poitiers, jump on a call or do a video chat — distance doesn't matter. In 30 minutes I understand what you actually need and suggest the right package. No jargon, no pressure.

Messages
Hi! I run a bakery in Poitiers. I'd like a showcase site.
Great! Would you also like to appear on Google Maps?
Yes, and online ordering for the holidays.
Perfect. Shall we meet up to talk it through?
I'd also like a blog for my creations.
You
Café
Poitiers
Brilliant — mockup within 48 hours!
Sam
Zoom — Meeting #bakery-site
You
Sam
Sam is sharing his screen — Figma mockup
🎤
Mic
📹
Camera
🖥
Share
📵
End
02

Mockup approved within 48 hours

Before I write a single line of code, you approve the look page by page. We tweak the colours, typography and content together until it matches exactly what you had in mind.

Figma — bakery-mockups.fig

Pages

Home
Services
Contact
About

Properties

Fill

F57C3A

Font

W / H

1440
900
client approved
03

2 to 4 weeks of development

I code cleanly in Next.js. Every week you get a preview link. You see the site take shape in real time — no black box, no surprises.

VS Code — homepage.tsx
src/
app/
page.tsx
components/
Hero.tsx
data/
1export default function Hero() {
2 return (
3 <section className="hero">
4 <h1>Boulangerie du Centre</h1>
5 <p className="subtitle">
6 Artisan boulanger à Poitiers
7 </p>
8 <Button href="/contact">
9 Nous contacter
10 </Button>
11 </section>
12 )
13}
TERMINALcompiled in 1.2s— ready on localhost:3000
● localhost:3000
04

Tests on every screen

Mobile, tablet, desktop, dark mode, slow connection — everything is tested before launch. PageSpeed scores top 95 before you get the keys.

Lighthouse · bakery.fr
97
Performance
98
Accessibility
100
SEO
iPhone
iPad
boulangerie-centre.fr
ElementsConsole
<body><main><section.hero><h1>…<p>…<a.btn>…
Computedfont-size: 2rem
Mac · DevTools
05

Launch + training included

Your site is live. I train you to manage it if an admin module was built, and hand over all the keys: domain, hosting, source code. You're 100% self-sufficient.

Terminal — Vercel CLI
$ vercel --prod
▲ Deploying...
✓ Build completed in 12s
✓ DNS propagated
→ https://boulangerie-centre.fr
Site live!
DomainGandi · transfer included
HostingVercel — Pro plan
Source codeGitHub · private repo
06

SEO & Google My Business

If your package includes SEO, I set up Google My Business, submit your site to Google Search Console and tune your local ranking. You appear on Google Maps from day one.

Google Search Console
Google Search Console
Clicks247+34%
Impressions1 840+62%
Avg. position4.2▲ 2.1
bakery-centre.fr indexed · 14 pages
Google Maps · Business listing

Boulangerie du Centre

Bakery · Poitiers

5.0(24 reviews)
📍12 rue de la Paix, Poitiers
🌐bakery-centre.fr
Open · Closes at 7:30 pm

The packages

Clear packages for every budget. All prices include VAT — no surprises.

Package Simplified

A fast, polished online presence

290600
  • Professional site, 3 to 5 pages (home, services, contact…)
  • Attractive, responsive design (mobile, tablet, desktop)
  • Working contact form
  • Logo option: +€200
  • Assist option: €15/month — email tech support
  • Assist+ option: €40/month — maintenance, content & code updates

Hosting and domain name on top (€50 to €180 / year).

Contact me
Popular

Package Essential

Optimised local visibility

5001500
  • Professional site, up to 8 pages
  • Optimised responsive design
  • Basic SEO (tags, speed, mobile-first)
  • Google My Business integration & optimisation
  • Logo option: +€200
  • Assist+ option: €40/month — maintenance, content & code updates

Hosting and domain name on top (€50 to €180 / year).

Contact me

Package Complete

Full site, advanced SEO and marketing

11905000
  • Bespoke site, up to 15 pages
  • Advanced SEO: optimised content, keywords, structured data
  • Google My Business included
  • Google Ads campaign management (budget up to €200)
  • Social media setup (up to 3 profiles)
  • Assist+ free for 6 months (maintenance & updates included)

Hosting and domain name on top (€50 to €180 / year).

Contact me

Comparison table

At a glance, what's included in each package.

FeatureSimplifiedEssentialComplete
Number of pages3–5Up to 8Up to 15
Responsive design
Contact form
Google My Business
SEOBasicAdvanced
Google AdsUp to €200
Social mediaUp to 3
Logo option (+€200)
Assist option (€15/m)
Assist+ option (€40/m)6 months free

Ready to get started?

Let's talk about your project

Fill in the form and tell me about your business. I'll get back to you within 24 hours with a tailored estimate — no commitment.

A 70% deposit is required to start the project. See the terms and conditions of sale for the full details.

Request a free quote →

Frequently asked questions